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	<title>122190337 &#8211; Canyon Crest Guide Local News</title>
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		<title>Japan&#8217;s troubled automaker Nissan banks on hybrid EV technology</title>
		<link>https://canyoncrestguide.com/japans-troubled-automaker-nissan-banks-on-hybrid-ev-technology/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=japans-troubled-automaker-nissan-banks-on-hybrid-ev-technology</link>
		
		<dc:creator><![CDATA[Tony Ramos]]></dc:creator>
		<pubDate>Mon, 26 May 2025 09:32:02 +0000</pubDate>
				<category><![CDATA[Daily News]]></category>
		<category><![CDATA[122190337]]></category>
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		<category><![CDATA[Auto Industry]]></category>
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					<description><![CDATA[<p>YOKOSUKA, Japan &#8212; Money-losing Japanese automaker Nissan is banking on its latest “e-Power” technology for a turnaround. A kind of hybrid, e-Power comes equipped with both an electric motor and gasoline engine, much like the Toyota Motor Corp. Prius. It’s different from a Prius in that it doesn’t switch back and forth between the motor [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://canyoncrestguide.com/japans-troubled-automaker-nissan-banks-on-hybrid-ev-technology/">Japan&#8217;s troubled automaker Nissan banks on hybrid EV technology</a> appeared first on <a rel="nofollow" href="https://canyoncrestguide.com">Canyon Crest Guide Local News</a>.</p>
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<p class="EkqkG IGXmU nlgHS yuUao MvWXB TjIXL aGjvy ebVHC "><span class="oyrPY qlwaB AGxeB  ">YOKOSUKA, Japan &#8212; </span>Money-losing Japanese automaker Nissan is banking on its latest “e-Power” technology for a turnaround. </p>
<p class="EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy ">A kind of hybrid, e-Power comes equipped with both an electric motor and gasoline engine, much like <a class="zZygg UbGlr iFzkS qdXbA WCDhQ DbOXS tqUtK GpWVU iJYzE " data-testid="prism-linkbase" href="https://apnews.com/article/technology-business-tokyo-toyota-motor-corp-2f725d9f2a52ebcd8c49fbc99cfee40e" target="_blank" rel="noopener">the Toyota Motor Corp. Prius</a>. It’s different from a Prius in that it doesn’t switch back and forth between the motor and engine during the drive. </p>
<p class="EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy ">That means the car always is running on its EV battery, ensuring a quiet, smooth ride.</p>
<p class="EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy ">“Nissan has a proud history of pioneering innovative technology that set us apart,” Chief Technology Officer Eiichi Akashi told reporters on the sidelines of a test drive at its Grandrive course outside Tokyo.</p>
<p class="EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy ">The advantage of e-Power vehicles is that they never need to be charged like EVs do. The owner just fuels up at a gas station and the car never runs out of a charge. </p>
<p class="EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy ">Nissan Motor Corp., which racked up a $4.5 billion loss for the fiscal year through March, sorely needs a hot-seller, especially in the lucrative North American market. But the U.S. market is proving a big headache for all the Japanese automakers because of President Donald Trump’s tariff policies.</p>
<p class="EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy ">To achieve a turnaround, Nissan is working on reducing costs, strengthening business partnerships and redefining its lineup. That&#8217;s where e-Power fits in, according to Akashi. </p>
<p class="EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy ">Yokohama-based <a class="zZygg UbGlr iFzkS qdXbA WCDhQ DbOXS tqUtK GpWVU iJYzE " data-testid="prism-linkbase" href="https://apnews.com/article/nissan-automaker-japan-evs-tariffs-trump-66f8e4764bc33bc52b82f378d15b7f13" target="_blank" rel="noopener">Nissan announced earlier this month that it’s slashing about 15% of its global work force, or about 20,000 employees, and reducing the number of its auto plants to 10 from 17, under an ambitious recovery plan</a> led by its <a class="zZygg UbGlr iFzkS qdXbA WCDhQ DbOXS tqUtK GpWVU iJYzE " data-testid="prism-linkbase" href="https://apnews.com/article/nissan-japan-automaker-loss-evs-7140f95a51539ffdf626c67c3ffd095a" target="_blank" rel="noopener">new Chief Executive Ivan Espinosa.</a></p>
<p class="EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy ">Nissan officials did not give a price for the upcoming e-Power models. The only other automaker offers a similar technology is “kei,” or tiny car manufacturer Suzuki Motor Corp.</p>
<p class="EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy ">E-Power is already offered on the Nissan Qashqai and X-Trail model in Europe, and the Note in Japan. The upgraded version will be offered in the new Rogue in the U.S.</p>
<p class="EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy ">Nissan, a pioneer in EVs with its Leaf, which went on sale in 2010, is also <a class="zZygg UbGlr iFzkS qdXbA WCDhQ DbOXS tqUtK GpWVU iJYzE " data-testid="prism-linkbase" href="https://apnews.com/article/nissan-automakers-ev-japan-92d9d3e22c52236e99eac1b1d1755978" target="_blank" rel="noopener">preparing beefed up EV models</a>. It&#8217;s also working on a solid-state battery which is expected to replace the lithium-ion batteries now widely used in hybrids, EVs and e-Power models.</p>
<p class="EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy ">Analysts say Nissan is in danger of running out of cash and needs a partner. Speculation is rife its Yokohama headquarters building will get sold, or one of its Japan plants will be turned into a casino.</p>
<p class="EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy ">Nissan started talks last year with Japanese rival Honda Motor Co. for a business integration but <a class="zZygg UbGlr iFzkS qdXbA WCDhQ DbOXS tqUtK GpWVU iJYzE " data-testid="prism-linkbase" href="https://apnews.com/article/nissan-honda-earnings-automakers-integration-japan-2a132ebd89515fcac42197fcdc9fb148" target="_blank" rel="noopener">announced in February that it was dropping the talks</a>.</p>
<p class="EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy ">___</p>
<p class="EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy ">Yuri Kageyama is on Threads: <a class="zZygg UbGlr iFzkS qdXbA WCDhQ DbOXS tqUtK GpWVU iJYzE " data-testid="prism-linkbase" href="https://www.threads.com/@yurikageyama" target="_blank" rel="noopener">https://www.threads.com/@yurikageyama</a></p>
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<p>The post <a rel="nofollow" href="https://canyoncrestguide.com/japans-troubled-automaker-nissan-banks-on-hybrid-ev-technology/">Japan&#8217;s troubled automaker Nissan banks on hybrid EV technology</a> appeared first on <a rel="nofollow" href="https://canyoncrestguide.com">Canyon Crest Guide Local News</a>.</p>
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